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Productivity

When Apparel Decoration Technologies Collide: Combine Embroidery with Print to Bring a New and Fun Application to Your Business!

If appliqué or sportswear are part of your business now, or could be in the future, then this article is for you! Traditional appliqué techniques using tackle twill or other material is a classic, time-honored approach. HOWEVER, with Melco technology, you can grow beyond traditional applications, and add printed graphics to your appliqué designs. See this technology in action at the Boston Showcase June 21–22.

Optimizing Stitch Density for Quality and Production

Stitch density is the distance between stitch lines traveling in the same direction. The lower the number and/or percent, the closer the stitch lines are. The higher the number and/or percent, the further apart the stitch lines are. The example below shows low,10 point sitch density, compared to higher, 5 point stitch density.

Announcing SureColor F2100, and Roland Print/Cut Machines

If you own a screen printing business, or have any interest in embroidery or selling printed t-shirts, then you need to know Melco. Based in the U.S., Melco is known for its high-speed commercial embroidery machines and digitizing software. However, with increasing demand for direct to garment printers and vinyl print/cut machines, it just made sense to expand the product offering to include the SureColor F2100 from Epson, and a selection of vinyl print/cut machines from Roland.

Build Your High-Efficiency Digital Production Shop with Melco!

When you choose Melco as your equipment source, you have access to machines that will produce nearly every type of personalization possible, from embroidery to DTG printing, vinyl cutting to heat transfer. Demand for one-off and short run orders is increasing, and with Melco as your partner, you have the equipment and support you need to meet that demand.

When to Buy The Next Embroidery Machine For Your Business

As your sales continue to grow, you approach a point where you reach capacity on your existing embroidery equipment. You now realize that you need more capacity to handle the volume and maintain quick turn times on your customer’s orders. It may be the right time to commit resources to adding one or more heads to your embroidery operation.

Let’s explore several points we should consider at this juncture:

1) Are we at embroidery machine capacity? 

5 Reasons Every Screen Printer Needs a DTG Printer

“Screen printing is a dinosaur.” I heard that in 2007 when I bought my first DTG printer from the production manager of one of the largest screen print outfits in the country. 

There have been some amazing advancements in recent years in screen printing but my friend was right, screen printing has its limitations in the modern garment decoration world.

Pricing Embroidery for Profit Part 2: Understanding Perceived Value

When it comes to delivering your price, some embroiderers feel a lot of anxiety. Most of this is caused by the fear of confrontation with an upset customer or fear of a lost sale. There are some simple things you can do to remove this anxiety and enable you to charge more for your services and enjoy better profits.

Pricing Embroidery for Profit Part 1: Calculating Costs & Determining Markup

Pricing for profit is an important task for many start-up or novice business owners. Successfully balancing fair, equitable and profitable pricing for embroidery services will set you on the path to generating consistent profit margins. Often times, start-up businesses will use competitor’s prices as a foundation for their own pricing schedules. Use caution with this approach, as you are assuming that your competitors have done their homework AND their prices are profitable.

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