When it comes to delivering your price, some embroiderers feel a lot of anxiety. Most of this is caused by the fear of confrontation with an upset customer or fear of a lost sale. There are some simple things you can do to remove this anxiety and enable you to charge more for your services and enjoy better profits.
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Pricing for profit is an important task for many start-up or novice business owners. Successfully balancing fair, equitable and profitable pricing for embroidery services will set you on the path to generating consistent profit margins. Often times, start-up businesses will use competitor’s prices as a foundation for their own pricing schedules. Use caution with this approach, as you are assuming that your competitors have done their homework AND their prices are profitable.