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Welcome to the Melco Blog! Here you will find articles about embroidery machine technology, direct to garment printing, t-shirt printing, embroidery business tips, and much more. These blog posts are written by Melco trainers, embroidery applications experts, and business experts. 

 

THE BUSINESS PLAN: WHY YOU NEED TO CRAFT ONE

You have great contacts and tremendous design ideas. All you need to do is start your own t-shirt printing company, right?

When it comes to delivering your price, some embroiderers feel a lot of anxiety. Most of this is caused by the fear of confrontation with an upset customer or fear of a lost sale.

“For best results, use a T-shirt that is 100% cotton with thick and tightly-woven material, and a cotton blend ratio of 100 to 50%. Since the print quality cannot always be guaranteed for some types of fabric, perform a test print first.”

Pricing for profit is an important task for many start-up or novice business owners. Successfully balancing fair, equitable and profitable pricing for embroidery services will set you on the path to generating consistent profit margins.

Most businesses follow the standard checklist for marketing and advertising their services. Set up a website, work on your google ranking and SEO, advertise online and traditional media, etc.

When a person inquires about your apparel decorating services they probably want to see examples of your work. Most people want to see the quality and creativity behind a business and product like yours.

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